Liliana Chepil

Head of Performance

I’m your go-to person for Meta ads and app marketing. I’m obsessed with driving results for clients across various industries (from e-commerce to SaaS to apps).

Additionally, I have experience working with the biggest FMCG brands, building brand awareness and sales campaigns across CEE markets. When I’m not analyzing user acquisition data in Appsflyer or planning A/B tests and setting up Brand Lift Studies, I enjoy learning, training teammates, and pushing the boundaries of what’s possible in paid media.

I connect the dots in...

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creative campaigns
google ads
launch & growth strategy
meta ads
programmatic ads
TikTok ads

Most recent projects I worked on:

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More {about me}:

  • one fun fact about me: I have problem with one eye, that's why 3D effect in movies doesn't work for me
  • favorite drink: matcha latte in Stor and pisco sour in some crazy bar
  • favorite book: "The Minds of Billy Milligan" Daniel Keyes
  • cats or dogs: dogs

“You will grow up, travel, and work. Over the years, you will try to make sense of that happy, sad, full, empty, always-shifting life you’re in. And when the time comes to return to your star, it may be hard to say goodbye to that strangely beautiful world”