This checklist can be used both early on in online education business and during its growth-stage to identify potential gaps in growth strategy. We particularly recommend this checklist to B2B online education businesses and to B2C online education businesses with relatively high expected customer value ($1,000 and above). It can also be used by B2C online education projects with lower customer value to which everything except the final metric will still apply.

A breakdown of the contents:

• 4 Key Performance Indicators you should be monitoring and continually striving to improve
• 16 tactics that will help you master those all-important KPIs;
• An actionable checklist formula that allows you to quickly identify potential gaps in your growth strategy.