Metrics, Tactics, and Two Ingenious Bonus Hacks for an Exceptional Brand Awareness Campaign.

Check how we overachieved KPIs of video content distribution for one of the leading sports nutrition brands.

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Tytuł kampanii

Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum


KEY GOALS
1 GOAL 1 HERE
2 GOAL 2 HERE
3 GOAL 3 HERE
CLIENT'S CREATIVES BEFORE WE CAME IN:
USP & PERSONA

Sekcja o brandzie 0 USP i Claim, Persona Sekcja o brandzie 0 USP i Claim, Persona Sekcja o brandzie 0 USP i Claim, Persona Sekcja o brandzie 0 USP i Claim, Persona Sekcja o brandzie 0 USP i Claim, Persona ekcja o brandzie 0 USP i Claim, Persona Sekcja o brandzie 0 USP i Claim, Persona Sekcja o brandzie 0 USP i Claim, Persona Sekcja o brandzie 0 USP i Claim, Persona Sekcja o brandzie 0 USP i Claim, Persona ekcja o brandzie 0 USP i Claim, Persona Sekcja o brandzie 0 USP i Claim, Persona Sekcja o brandzie 0 USP i Claim, Persona Sekcja o brandzie 0 USP i Claim, Persona Sekcja o brandzie 0 USP i Claim, Persona ekcja o brandzie 0 USP i Claim, Persona Sekcja o brandzie 0 USP i Claim, Persona Sekcja o brandzie 0 USP i Claim, Persona Sekcja o brandzie 0 USP i Claim, Persona Sekcja o brandzie 0 USP i Claim, Persona ekcja o brandzie 0 USP i Claim, Persona Sekcja o brandzie 0 USP i Claim, Persona Sekcja o brandzie 0 USP i Claim, Persona Sekcja o brandzie 0 USP i Claim, Persona Sekcja o brandzie 0 USP i Claim, Persona

O produkcie/kampanii

Etap 1

Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum

Etap 2

Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum

Etap 3

Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum

Solution/egzekucja

Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum

WHAT WE CREATED:
AND THE RESULTS? THEY SPEAK FOR THEMSELVES:

Running a successful campaign to distribute long-form video content is no mean feat. It requires constant adaptation based on the responsiveness of the audience. But a creative approach, teamwork, oodles of wisdom, and a huge chunk of expertise earned us the gold in the end.

What vaulted us over the high bar was the relationship we developed with our client that ensured each of us could play to our strengths. Trec focused on producing the highest quality content while we used our knowledge of TOFu strategies, lead acquisition techniques, and the quirks of the Facebook and YouTube platforms to promote it effectively.

By constantly testing different audiences, creatives, copies, and pages, we managed to optimize and perfect every stage of our strategy and finally deliver results that outpaced our expectations.

We are sharing this successful outcome to guide and inspire you as you plan your next campaign, but don’t be afraid to let your creativity shape it and make it personal to you. As the great Wayne Gretzky said: “You miss 100 percent of the shots you don’t take.” 😉

Channels

Facebook

Instagram

Pinterest

THIS STAR CAMPAIGN WAS BROUGHT TO YOU BY...
Marina Zavelion Head of Performance & Project Supervisor Projects don’t supervise themselves! Marina handled all that jazz and also liaised with the client on every last action and decision. Don’t challenge her to an ‘organization-off’ and expect to win.
Daniel Biskupski Digital Marketer Thanks to Daniel, the running of this campaign was smoother than silk. He used his management and analytical skills to develop marketing and sales channels that got brilliant results.
Viktor Holubinka Performance Marketing Specialist Acting like the conductor is this ensemble, Viktor controlled the performance of all marketing activities, segmenting audiences and transferring knowledge to the client’s team.
Aleksandra Golik Junior Performance Marketing Specialist Someone had to make sense of all those ads and determine which ones were making sweet music and which ones were striking the wrong chord. With Aleksandra on the team, we maximized growth.
Dominika Wrońska Content Marketing Specialist With so much going on, it would be easy to lose sight of brand coherence. But that doesn’t happen on Dominika’s watch. How did she also find the time to prepare ideas for outstanding creatives and marketing copy?
TREC Team THE CLIENT ❤️ It’s one thing to come up with an idea for a video but quite another to produce truly high quality content. On top of this, Trec was responsible for the Trec Challenge (TV Series) launch and supported all content promotion activities. If that doesn’t deserve a medal, we don’t know what does.

Contact Us

Ready to expand your reach? Briefly tell us about your business and we’ll schedule a 1-hour meeting to show you how we can integrate our digital marketing approach into your business.